GLOBAL CITIZEN AND pgLANG ANNOUNCE ‘MOVE AFRIKA,’ A LONG-TERM VISION TO PIONEER A WORLD CLASS MUSIC TOURING CIRCUIT ACROSS THE AFRICAN CONTINENT

THE FIRST EVENT ‘MOVE AFRIKA: RWANDA‘ TO BE HELD ON DECEMBER 6, 2023 IN KIGALI, HEADLINED BY KENDRICK LAMAR

‘Transfer Afrika’ to Impress a Citizen-Led Advocacy Marketing campaign to Promote Well being and Fairness, Defend our Planet, and Create Financial Alternative

In Partnership with the Rwanda Improvement Board, ‘Transfer Afrika: Rwanda‘ to Take Place Each 12 months for the Subsequent 5 Years in Kigali

From Rwanda to the Continent: Extra African Markets to be Added Every 12 months as Tour Grows

Take Motion and Get Tickets at moveafrika.org

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NEW YORK, Nov. 3, 2023 /PRNewswire/ — Worldwide advocacy group International Citizen and artistic imprint, pgLang in the present day introduced ‘Transfer Afrika: A International Citizen Expertise‘, a brand new long-term, large-scale effort to pioneer a first-of-its-kind worldwide music touring circuit all through the continent of Africa. Transfer Afrika’s first main music occasion, Transfer Afrika: Rwanda, will happen on December 6, 2023 on the BK Area in Kigali, Rwanda. Grammy Award, Pulitzer Prize successful artist and co-founder of pgLang, Kendrick Lamar will headline the occasion, and pgLang will function the Curator of Transfer Afrika for the following 5 years, from 2023 till 2028.

Transfer Afrika is International Citizen’s newest effort to handle the world’s inequities by creating job and entrepreneurship alternatives for the continent’s rising generations by way of an annual collection of world-class reside occasions. Showcasing the perfect of Africa to the world, these occasions will drive transformative investments inside native communities, interact native artists, distributors, businesses and crews, and supply alternatives for on-the-job ability improvement and coaching. Producing a world-class expertise for followers and artists alike, Transfer Afrika will set a brand new gold-standard for leisure touring occasions, rising demand from worldwide and regional artists to tour within the area and constructing native capability inside host cities throughout the continent.

In partnership with the Rwanda Improvement Board, Kigali, Rwanda will host Transfer Afrika yearly for the following 5 years. Every year, extra nations can be added to the tour schedule, which goals to increase to 5 nations by 2025.

Transfer Afrika: Rwanda, happening on Wednesday, December 6 at Kigali’s BK Area, can be headlined by Kendrick Lamar, with extra regional artists to be introduced. The occasion will characteristic a citizen-led advocacy marketing campaign calling for pressing motion and daring commitments from world leaders on main points throughout the continent. Key points embody: the necessity for elevated funding for well being, with a particular emphasis on ladies and women; addressing the local weather disaster and its influence on meals safety; tackling the dearth of entry to financial alternatives for future generations; and inspiring civic participation. To take motion on these points, textual content +250 790 008 555 on WhatsApp.

Data on the right way to get tickets might be discovered at moveafrika.org.

Transfer Afrika builds on International Citizen’s earlier campaigns and occasions throughout the continent that embody: International Citizen Pageant: Mandela 100, which introduced Beyoncé, Jay-Z, Ed Sheeran, Usher, Eddie Vedder and Chris Martin of Coldplay to Johannesburg, South Africa in 2018; International Citizen Stay: Lagos that featured Davido, Femi Kuti, and Tiwa Savage at Fela Kuti’s New Afrika Shrine in 2021; and International Citizen Pageant: Accra, which introduced Usher, SZA, Stormzy, and TEMS to the long-lasting Black Star Sq. in 2022.

Companions of Transfer Afrika embody pgLang, the Rwanda Improvement Board and TimesLive.

Africa is driving tradition and creativity globally, however the Continent has been disregarded of the worldwide music touring circuit for too lengthy. By shifting from one-off occasions to the sustained dedication of an annual tour, Transfer Afrika will drive transformative investments throughout Africa by way of the pioneering of a world-class touring circuit. Transfer Afrika will pave the best way for a lot of extra artists to tour the Continent, whereas producing new financial alternatives inside the leisure trade for Africa’s booming youth era. We’re extremely excited to carry this imaginative and prescient to life with pgLang and Kendrick Lamar, and are grateful for our partnership with the Rwanda Improvement Board, who shares our perception on this imaginative and prescient,” stated Hugh Evans, Co-Founder and CEO, International Citizen.

“Our aim with Transfer Afrika is to encourage native youth and artists to unlock their creativity. We hope to curate an immersive expertise that empowers numerous communities and cultures throughout Africa and world wide for a lifetime,” stated pgLang.

“We’re delighted to host International Citizen and to supply a platform for Transfer Afrika. This can be a distinctive collaboration that goals to showcase the perfect of African inventive expertise to the world, by way of curated memorable leisure experiences that handle improvement priorities of our continent. Creating employment and earnings producing initiatives of the non-public sector, with a highlight on the youth, is Rwanda Improvement Board’s core mandate. Along with International Citizen and Transfer Afrika, we are going to place Rwanda as an leisure hub for all African nations to profit from the worldwide inventive trade,” stated Francis Gatare, Chief Government Officer, Rwanda Improvement Board.

“I’m honored and humbled to play a significant function that helps new age world efforts to take care of well being inequity, problem poverty, and empower ladies and women. The neglect of those predicaments, together with world warming, have a detrimental impact on the prospects of the residents of Africa and this example can’t be allowed to proceed unabated. I’m pleased that the International Citizen motion has reignited the controversy about these crucial issues and that it’s persevering with to maintain Africa prime of thoughts by having Transfer Afrika: Rwanda. Throughout your entire African continent there may be enormous pleasure for driving financial improvement, tourism and world class leisure. We sit up for asserting extra cities for 2024 and 2025 within the coming months,” stated Tshepo Mahloele, Africa Patron, International Citizen.

Since its inception in Australia in 2008, International Citizen has grown to develop into the world’s main advocacy group and one of many largest, most seen platforms uniting folks world wide to name on world leaders to finish excessive poverty, defend the planet and handle the inequity of ladies and women. The group has taken its action-based reside music occasions and campaigns from New York Metropolis to India, the United Kingdom, France, Germany, Nigeria, South Africa, Australia, Ghana, and Canada. Over the previous 10 years, $43.6 billion in commitments introduced on International Citizen platforms has been deployed, impacting almost 1.3 billion lives.

For extra info go to moveafrika.org, or through textual content on WhatsApp at +250 790 008 555. Comply with International Citizen on TikTok, Instagram, YouTube, Fb, Twitter and LinkedIn.

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Media Credentials 
Purposes are actually open for media retailers to attend and canopy Transfer Afrika: Rwanda on December 6. Please full this software kind.

Contact
International Citizen media inquiries: [email protected]

SOURCE International Citizen

GLOBAL CITIZEN AND pgLANG ANNOUNCE ‘MOVE AFRIKA,’ A LONG-TERM VISION TO PIONEER A WORLD CLASS MUSIC TOURING CIRCUIT ACROSS THE AFRICAN CONTINENT

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