
In 2023, the Western Australian Academy of the Performing Arts (WAAPA) will welcome the primary cohort of its new Bachelor of Arts (Arts and Cultural Administration) diploma.
WAAPA has provided formal coaching in arts administration for the reason that Nineteen Eighties, however the altering nature of the business – and the ever-increasing demand for expert arts managers each right here and abroad – has necessitated the evolution of such coaching lately.
‘What’s thrilling concerning the BA (Artwork and Cultural Administration) is that it responds to the altering wants of the business by way of working for heritage arts firms like opera, theatre and ballet, but additionally working for community-focused organisations for instance, which may concentrate on musicals and youngsters’s leisure, in addition to music, trend, and humanities festivals,’ defined Jonathan McIntosh, WAAPA’s Appearing Coordinator of Arts and Cultural Administration.
‘It’s a course that may take you in many alternative instructions,’ he added.
Developed in response to a rigorous 2019 evaluation of WAAPA’s earlier arts administration course, coupled with deep and detailed conversations with business companions and different stakeholders, McIntosh stated the brand new BA (Artwork and Cultural Administration) is designed to ‘additional improve the employability of our college students, which is already very, very excessive’.
The brand new diploma has been designed in response to worldwide tendencies, corresponding to modifications in know-how and the financial growth of a big and rising center class in Asia and Southeast Asia. This in flip is mirrored within the want for higher cultural competency amongst WAAPA graduates, who could effectively discover themselves working outdoors of Australia in years to come back.
‘Our course is linking into these essential world concepts with a view to maximise the success of our college students,’ stated McIntosh, who can also be WAAPA’s Affiliate Dean of Instructing and Studying.
‘Equally, we undertook a nationwide and worldwide benchmarking course of with different establishments and different arts administration programs and humanities leaders, and so they supplied us with a world perspective on what you’d anticipate an arts and tradition administration graduate to appear like.
‘What expertise would you anticipate them to have, for instance? What varieties of vocabulary and language do they should work in say, the dance world versus working in a gallery? After which we got down to embed these issues throughout the course, whereas additionally consulting carefully with our native business right here,’ he stated.

The three 12 months, full-time diploma interrogates all elements of latest arts administration, from communications, advertising, finance, undertaking administration and manufacturing by way of to arts criticism, cultural coverage, management, regulation and entrepreneurship.
‘There’s nonetheless a really sturdy emphasis on arts-specific theoretical content material, however that’s going to be underpinned by a powerful basis in enterprise information,’ McIntosh defined, including that WAAPA can be partnering with one other department of Edith Cowan College, the Faculty of Enterprise and Regulation, to ship some elements of the brand new diploma.
‘So the core enterprise content material will probably be delivered by their workers and our college students can have the chance inside these items – with social media, for instance – to form their assessments in relation to arts and cultural administration.’
Equally, WAAPA’s established and specialist performing arts programs will be certain that Arts and Tradition Administration college students have detailed and sensible on-the-job coaching alongside their friends.
‘In the identical means as you get a Stage Administration scholar allotted to a specific manufacturing, we are able to then allocate Arts and Cultural Administration college students to work on WAAPA productions. That means they’ll acquire expertise within the advertising division at WAAPA for example, or help with the funds and producing of various reveals in several methods,’ McIntosh defined.
‘It’s about ensuring that by way of the sensible utility of the course, Arts and Cultural Administration college students are partaking with workers and college students and different departments as effectively, in order that we’re selling cross-disciplinary and interdisciplinary approaches to studying.’
As with every course at WAAPA, McIntosh stated the perfect scholar for the brand new BA (Arts and Tradition Administration) is somebody with ‘a real curiosity within the performing arts – all performing arts.’
He continued: ‘We welcome individuals with that real curiosity but additionally with a curiosity to find out about different cultural approaches to the humanities. What does artwork imply? What do the humanities imply to individuals of their on a regular basis lives? Not solely right here inside Australia, however around the globe? Somebody who’s eager to interrogate these questions is the type of scholar WAAPA is in search of.’
Be taught extra about WAAPA’s new Bachelor of Arts (Arts and Cultural Administration). Functions for the 2023 course at the moment are open.